Tuyên bố về quyền riêng tư – Bidmax U
Cập nhật lần cuối: 13 tháng 9 năm 2024

Binance (“Bidmax U”, “chúng tôi”) cam kết bảo vệ quyền riêng tư của khách hàng và rất coi trọng trách nhiệm bảo vệ dữ liệu của mình.

Tuyên bố về quyền riêng tư này mô tả cách Bidmax U thu thập và xử lý dữ liệu cá nhân của bạn thông qua các trang web và ứng dụng của Bidmax U được đề cập trong Tuyên bố về quyền riêng tư này. Bidmax U đề cập đến hệ sinh thái bao gồm các trang web, ứng dụng di động, máy khách, applet và các ứng dụng khác của Bidmax U được phát triển để cung cấp các dịch vụ của Bidmax U, bao gồm các nền tảng, trang web và máy khách được vận hành độc lập trong hệ sinh thái (chẳng hạn như Nền tảng mở của Bidmax U, Bidmax U Launchpad, Bidmax U Labs, Bidmax U Charity, Bidmax U DEX, Bidmax UX, JEX và Fiat Gateway).

Tuyên bố về quyền riêng tư này áp dụng cho mọi hoạt động xử lý dữ liệu cá nhân mà chúng tôi thực hiện trên nền tảng, trang web và phòng ban của Bidmax U.

Nếu bạn là khách hàng hoặc người sử dụng dịch vụ của chúng tôi, Tuyên bố về quyền riêng tư này sẽ được áp dụng cùng với mọi điều khoản kinh doanh và tài liệu hợp đồng khác, bao gồm nhưng không giới hạn ở bất kỳ thỏa thuận nào mà chúng tôi có với bạn.

Nếu bạn không phải là bên liên quan, khách hàng hoặc người dùng dịch vụ của chúng tôi nhưng đang sử dụng trang web của chúng tôi, thông báo về quyền riêng tư này cũng áp dụng cho bạn cùng với thông báo về cookie của chúng tôi.

Do đó, thông báo này nên được đọc cùng với thông báo về cookie của chúng tôi, trong đó cung cấp thêm thông tin chi tiết về việc chúng tôi sử dụng cookie trên trang web của mình. Bạn có thể truy cập thông báo về cookie của chúng tôi tại đây.

2. Bidmax U thu thập và xử lý những thông tin cá nhân nào?

Thông tin cá nhân là dữ liệu nhận dạng hoặc liên quan đến một cá nhân có thể nhận dạng. Điều này bao gồm thông tin bạn cung cấp cho chúng tôi, thông tin được thu thập tự động về bạn và thông tin chúng tôi thu thập từ bên thứ ba.

Thông tin bạn cung cấp cho chúng tôi. Để mở tài khoản và truy cập các dịch vụ của chúng tôi, chúng tôi sẽ yêu cầu bạn cung cấp cho chúng tôi một số thông tin về bản thân bạn. Thông tin này được pháp luật yêu cầu (ví dụ: để xác minh danh tính của bạn và tuân thủ nghĩa vụ "biết khách hàng của bạn"), cần thiết để cung cấp dịch vụ được yêu cầu (ví dụ: bạn cần cung cấp địa chỉ email của mình để mở tài khoản) hoặc liên quan đến một số mục đích cụ thể, được mô tả chi tiết hơn bên dưới. Trong một số trường hợp, nếu chúng tôi thêm các dịch vụ và tính năng, bạn có thể được yêu cầu cung cấp cho chúng tôi thêm thông tin.

Nếu bạn không cung cấp dữ liệu bắt buộc, Bidmax U sẽ không thể cung cấp dịch vụ cho bạn.

Chúng tôi có thể thu thập các loại thông tin sau từ bạn:

Thể loại dữ liệu cá nhân

Các loại thông tin cá nhân

Thông tin nhận dạng cá nhân.

Khi được luật pháp địa phương cho phép hoặc với sự đồng ý của bạn, Bidmax U cũng có thể thu thập thông tin cá nhân nhạy cảm, chẳng hạn như thông tin sinh trắc học, chẳng hạn như xác minh danh tính của bạn bằng cách so sánh dữ liệu quét khuôn mặt được trích xuất từ ảnh tự sướng hoặc video của bạn với ảnh trong giấy tờ tùy thân do chính phủ cấp của bạn

Thông tin tổ chức

Bằng chứng thành lập pháp nhân, thông tin nhận dạng cá nhân của tất cả chủ sở hữu thực sự, thông tin cá nhân của hội đồng quản trị và người đứng đầu hoạt động của tổ chức công ty

Thông tin ví

Địa chỉ ví, ID ví và các thông tin khác liên quan đến tích hợp bạn chọn

Thông tin giao dịch

Thông tin về các giao dịch bạn thực hiện trên các dịch vụ của chúng tôi, chẳng hạn như tên người nhận, tên và email của bạn

Thông tin từ cookie

Vui lòng xem Tuyên bố về Cookie của chúng tôi để biết thêm thông tin.

Thông tin việc làm

Chức danh công việc, mức lương và công ty

Truyền thông

Phản hồi khảo sát, thông tin có trong khảo sát. Giao tiếp với chúng tôi, bao gồm hồ sơ cuộc gọi với nhóm dịch vụ khách hàng của chúng tôi.

Thông tin liên lạc

Địa chỉ email, quốc gia, khu vực,

Thông tin chúng tôi tự động thu thập từ bạn. Trong phạm vi được luật hiện hành cho phép, chúng tôi có thể tự động thu thập một số loại thông tin nhất định, chẳng hạn như khi bạn tương tác với chúng tôi hoặc sử dụng Dịch vụ. Thông tin này giúp chúng tôi giải quyết các vấn đề hỗ trợ khách hàng, cải thiện hiệu suất của các Trang web và Dịch vụ của chúng tôi, duy trì hoặc cải thiện trải nghiệm người dùng của bạn và bảo vệ tài khoản của bạn khỏi gian lận bằng cách phát hiện truy cập trái phép.

Thông tin được thu thập tự động bao gồm:

Danh mục dữ liệu cá nhân

Các loại thông tin cá nhân

Duyệt thông tin

ID thiết bị, thông tin duyệt (như tên và phiên bản), địa chỉ Giao thức Internet (“IP”), dữ liệu kết nối Internet, nhà mạng và dữ liệu nhà mạng, dữ liệu đăng nhập, loại và phiên bản trình duyệt, danh mục và kiểu máy thiết bị, cài đặt múi giờ và dữ liệu vị trí, dữ liệu ngôn ngữ, phiên bản ứng dụng, loại và phiên bản trình cắm trình duyệt, hệ điều hành và nền tảng, thông tin khác được lưu trữ trên hoặc có sẵn trên thiết bị của bạn mà bạn cho phép chúng tôi truy cập khi bạn truy cập Nền tảng của chúng tôi

Dữ liệu sử dụng

Dữ liệu xác thực, câu hỏi bảo mật, dữ liệu nhấp chuột, bài đăng công khai trên mạng xã hội và dữ liệu khác được thu thập thông qua cookie hoặc các công nghệ tương tự.

Thông tin về cách thức Dịch vụ của chúng tôi hoạt động khi bạn sử dụng, chẳng hạn như thông báo lỗi bạn nhận được, thông tin hiệu suất trang web và dữ liệu chẩn đoán khác.

Thông tin tiếp thị và nghiên cứu

Mã định danh – Địa chỉ IP hoặc các mã định danh trực tuyến khác của cá nhân, địa chỉ email để tiếp thị trực tiếp và tên và địa chỉ

Nhân khẩu học – (ví dụ: thu nhập, tình trạng gia đình, nhóm tuổi, giới tính, sở thích, v.v.)

Dữ liệu và sở thích về lịch sử trình duyệt/web được thể hiện thông qua việc lựa chọn/xem/mua hàng hóa, dịch vụ và nội dung, Thông tin về thiết bị di động của bạn, bao gồm (nếu có) loại thiết bị, số nhận dạng thiết bị, hệ điều hành di động.

Phân tích và hồ sơ dựa trên dữ liệu cá nhân được thu thập. Để biết thêm thông tin, vui lòng tham khảo Chính sách Cookie của chúng tôi.

Sở thích hoặc sở thích suy ra và sở thích tiếp thị.

Thông tin chúng tôi thu thập từ các chi nhánh và bên thứ ba.

Thỉnh thoảng, chúng tôi có thể lấy thông tin về bạn từ các chi nhánh hoặc nguồn của bên thứ ba theo yêu cầu hoặc được pháp luật hiện hành cho phép.

Các loại dữ liệu cá nhân

Types of Personal Data

Affiliates

Subject to applicable law, we may obtain information about you in the normal course of business from our group of affiliates under common control or ownership with us (“Affiliates”) so that we can provide our Affiliate Services to you.

We may obtain information about you such as Personally Identifiable Information, Transaction Information, Organizational Information, Usage Information. For example, if you want to exchange cryptocurrency for fiat currency and withdraw it to your bank account, we may need to exchange information with Binance Connect. For more information on how Binance Connect processes this information, you can view its privacy statement here.

Blockchain data

We may analyze public blockchain data, such as transaction ID, transaction amount, wallet address, timestamp, or transaction or event.

Retailer information

When you conduct transactions with third-party merchants, merchants may provide us with your personal information, such as name, contact details, transaction information.

3. Why does Bidmax U process my personal data? What legal basis do we rely on to collect and process your personal data?

Our main purpose for collecting personal information is to provide our services in a safe, efficient and smooth manner. We generally use your personal information to deliver, provide, operate our services, and for content and advertising, as well as for loss prevention and anti-fraud purposes. Below you will find an explanation of how we use automated personal decision-making, including profiling. Bidmax U does not rely entirely on automated tools to help determine whether a transaction or customer account is at risk of fraud or legal risk.

Why does Bidmax U process my personal data?

Legal Basis for Our Use of Personal Data (EEA and Swiss EU GDPR)

– Manage our contractual relationship with you. Create and maintain your account.

This includes where we use your personal data to receive and process orders and to process payments.

The categories of personal data processed include personally identifiable information, organizational information, contact information, financial information. The consequence of not processing your personal data for the above purposes is the inability to open an account with us or the termination of an account you have opened.

The processing is necessary for the performance of the contract to which you are a party.

– Maintain legal and regulatory compliance

Most of our core services (such as the Exchange Service) are subject to strict and specific laws and regulations that require us to collect, use and store certain personal data and process personally identifiable information and in some cases sensitive personal data (including biometric information) (see Section I for details) such as compliance with Know Your Customer (“KYC”) obligations under applicable laws and regulations, in particular compliance with anti-money laundering laws and regulations. As part of our KYC obligations, we may share your personal data with third-party identity verification service providers. For more information, please see Section 6 “How and why do we share your personal data?”.

Categories of personal information include personally identifiable information, organizational information, sensitive and biometric information, government identifiers, contact information, financial information. If you do not provide the personal information required by law, you may not be able to open an account, or we may have to close an account you have opened.

Processing is necessary to comply with our legal obligations under applicable laws and regulations as well as anti-money laundering laws and regulations.

Processing is necessary for reasons of significant public interest under EU or EU Member State law. We comply with the EU Anti-Money Laundering Directive and the laws of the relevant EU Member States implementing that Directive, which require us to process information from your identity document, including your photograph and an image of your face (so-called “liveness”).

– Ensure the accuracy of your personal data

We process your personal data when you provide us with your identity document. We use artificial intelligence OCR technology to extract important data to ensure the accuracy of information and improve business efficiency. The OCR engine overcomes the limitations of traditional OCR and is able to extract data with a high degree of accuracy.

Processing is necessary for our legitimate interests in pursuing improved services and enhanced user experience.

– Communicate with you about services and transactions.

We use your personal data to communicate with you regarding administrative or account-related information for the Bidmax U Services. We will communicate with you to keep you up to date with our Services, for example, to inform you of relevant security issues, updates, or to provide other transaction-related information. Without such communications, you may not be informed of important developments related to your account that may affect how you use our Services. You cannot opt ​​out of receiving critical service communications, such as emails or mobile notifications sent for legal or security purposes.

Processing is necessary to perform the contract to which you are a party.

– Provide customer service:

When you contact us, we process your personal data to provide support for questions, disputes, complaints, problem resolution, etc.

The categories of personal data processed include personal identity data, organization information, transaction information, communications, contact information, financial information, browsing information, usage data.

We will not be able to respond to your request without processing your personal data for this purpose.

Processing is necessary to perform the contract to which you are a party.

Processing is necessary for our legitimate interests in pursuing improved services and enhancing user experience.

– Promote the security, reliability and integrity of our platform.

We process your personal data to enhance security, monitor and verify identity or service access, combat malware or security risks, and comply with applicable security laws and regulations.

We process your personal data to verify accounts and related activities, find and address violations of our terms and conditions, investigate suspicious activities, detect, prevent and combat illegal behavior, detect fraud, and maintain the integrity of our services.

The categories of personal data processed include personal identification information, organization information, transaction information, contact information, financial information, browsing information, usage data.

Without processing your personal information, we may not be able to ensure the security of our services.

We use your personal data to provide functionality, analyze performance, fix errors, and improve the availability and effectiveness of Bidmax U services.

Processing is necessary for the performance of a contract to which you are a party.

– Promote the security, reliability and integrity of our services.

Fraud prevention and detection and credit risk.

The categories of personal data processed include personal identification data, organization information, transaction information, contact information, financial information, browsing information, usage data.

We process personally identifiable information to prevent and detect, prevent and mitigate fraud and abuse of our services, protect you from account compromise or loss of funds, and ensure the security of our users, Bidmax U services, and other services. We may also use scoring methods to assess and manage credit risk. Please note that we may make automated decisions for risk and fraud detection purposes. When we do this, we take appropriate measures to safeguard your rights and freedoms and legitimate interests, including the right to obtain human intervention, express your point of view, and contest the decision. Please see Section 10 below for more information.

Processing is necessary for the legitimate interests pursued by us and the interests of our users, for example, when we detect and prevent fraud and abuse to protect the safety of our users, ourselves, or others;

– Provide Bidmax U services.

We process your personal data to provide you with services, process your orders, facilitate transactions, and complete transactions requested by users. For example, when you want to use the redemption service on our platform, we will ask you to provide certain information, such as your identification, contact information, and payment information.

The categories of personal data processed are Personal Identity Data, Organization Information, Transaction Information, Contact Information, Financial Information, Browsing Information, Usage Data.

Without this information, we cannot provide you with our services.

The processing is necessary for the performance of the contract to which you are a party.

The processing is necessary for our legitimate interests and your interest in providing better documentation for the transaction.

– Use the services of social media platforms or advertising platforms for marketing purposes, etc.

– The categories of personal data processed are Usage Data, Browsing Information.

We rely on your consent to process your personal information to use the services of advertising platforms. When you consent to the processing of your personal information for a specific purpose, you can withdraw your consent at any time and we will stop processing your personal information for that purpose. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

– Improve our services.

We process personal data to improve our services and provide you with a better user experience;

The categories of personal data processed are Personal Identity Data, Organization Information, Transaction Information, Browsing Information
Information, Usage Data.

Processing is necessary for our legitimate interests in pursuing improved services and enhancing user experience.

– Providing you with promotional information

We use your information to provide you with promotional offers, including offers, rewards, and other incentives for using our services. This also includes allowing you to enter sweepstakes, competitions, or complete surveys.

The categories of personal data processed include personally identifiable data, institutional information, transaction information, browsing information, usage data, and online identifiers.

For non-users, processing is necessary for our legitimate interests and your interests to reward you for your customer loyalty.

For users, we rely on your consent to process your personal data in order to provide you with promotional information. When you consent to the processing of your personal information for a specific purpose, you can withdraw your consent at any time and we will stop processing your personal information for that purpose. Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal.

– Conduct research and innovation.

We conduct surveys to learn more about your experience using our services. We also use your information to support research and development and drive innovation in our services and products. The information will also be used for marketing purposes.

Processing is necessary for the purposes of our legitimate interests, namely to improve and operate our Services through the information obtained from these surveys.

– For internal business purposes and record keeping.

The categories of personal data processed are Personal Identity Data, Financial Information, Transaction Information and Browsing Information.

Processing is necessary for the purposes of the legitimate interests pursued by us, namely to keep records to ensure that you comply with your contractual obligations under the agreement governing our relationship with you (“Terms and Conditions”).

Processing is necessary for the purposes of our legal obligations, namely to keep certain records for internal business and research purposes and for record keeping purposes.

– Recommendations and personalization.

We use your personal information to recommend features and services that may be of interest to you, identify your preferences, and personalize your experience using the Bidmax U Services;

Processing is necessary for the purposes of our legitimate interest in providing a personalized service to our customers.

Processing is necessary for the performance of a contract to which you are a party.

– To provide you with marketing information.

We use your information to send you targeted marketing information via email, mobile, in-app and push notifications based on your consent.

We also use your information for profiling for marketing purposes.

The categories of personal data processed include personally identifiable information, institutional information, transaction information, browsing information, usage data, marketing and research information, communications.

Where required by applicable law, we use your personal information for marketing purposes based on your consent. When you consent to the processing of your personal information for a specific purpose, you may withdraw your consent at any time and we will stop processing your personal information for that purpose. Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal.

When we perform profiling for marketing purposes, such as determining which services or promotions you may be interested in, such processing is based on legitimate interests.

Even if you opt out of marketing communications, trading account information and communications related to our business relationship will not be affected.

– Events (i) Hosting and/or organizing events.

Bidmax U hosts many live events throughout the year. For example, events such as Blockchain Week. If you register for one of our events and you are a user, we will access the information in your account in order to provide you with information and services related to the event. When registering for an event, you may be asked to provide further information.

If you are not a user and register for one of our events, we will collect the following information: name, email, company, job title, industry, address, phone number, dining preferences, social media domains, etc.

(ii) In some cases, you may pay to attend an event. In this case, we will access the information in your account to provide you with information and services related to the event and facilitate the ticket purchase process. You may be asked to provide more information when registering for an event.

(iii) If you are a host at one of our events, we will collect your information, including your name, employer and contact information, and photo, and we may also collect information provided by event participants who evaluate your performance as a host. In some cases, we may also record and store your voice and likeness.

(iv) Some of our events are sponsored events. Bidmax U may provide a list of attendees to the sponsors, co-sponsors and exhibitors of our events. Bidmax U may also allow sponsors, co-sponsors, exhibitors or other third parties related to the organization of the event to send you materials by mail once per sponsored event, in which case Bidmax U will hire a third-party mailing company and will not share your mailing address directly with the sponsors/exhibitors. If you do not want your information to be included in the attendee list or do not want to receive information from sponsors, co-sponsors and/or exhibitors, you can express your preference when registering for the event or contact Bidmax U directly at dpo@binance.com. We do offer attendees the option to not receive marketing information from sponsors or Bidmax U.

(iv) Provide you with information about the event you have registered for, such as event updates and possible changes, cancellations or similar information.

(v) Fulfill and monitor our legal obligations, such as those under public safety regulations

(vi) Communicate with you about other events, news and services we offer, in accordance with your preferences

(vii) Plan better future events and enhance the attendee experience.

Processing is necessary for our legitimate interests in producing, organizing and hosting events.

If you pay to attend an event, processing is necessary for the performance of a contract to which you are a party.

Processing is necessary for our legitimate interests in promoting the event, informing about the event or evaluating the performance of the event.

We rely on your consent to process your personal information for marketing purposes. When you consent to the processing of your personal information for a specific purpose, you can withdraw your consent at any time and we will stop processing your personal information for that purpose. Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal.

Further details are as follows:

When you decide to attend an event or act as a host at an event, we process your personal data for your attendance at the event based on your consent. When you consent to the processing of your personal data for a specific purpose, you can withdraw your consent at any time and we will stop processing your personal data for that purpose. If you are a host at one of our events, in certain circumstances we may also take photos, make and store recordings of your voice and likeness. In these cases, Bidmax U relies on the legitimate interest basis to collect, store and process this personal data. When we organize events and work with sponsors, co-sponsors and exhibitors and send materials, we rely on your consent to send you materials or direct marketing emails about the event. When you consent to the processing of your personal data for a specific purpose, you can withdraw your consent at any time and we will stop processing your personal data for that purpose.

Cookies: We use cookies and similar technologies in our services. The categories of personal data processed are information from cookies.

Where required by applicable law, we place cookies and similar technologies based on your consent. When you consent to the processing of your personal information for a specific purpose, you can withdraw your consent at any time and we will stop processing your personal information for that purpose.

Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal

Comply with other legal and regulatory obligations.

We may access, read, preserve and disclose information when we believe it is reasonably necessary to comply with laws, legal obligations, regulations, law enforcement, government and other legal requirements, court orders, or disclosure to tax authorities in accordance with the details set out in Article 6.

The categories of personal data processed include personally identifiable information, organizational information, financial information, transaction information, browsing information, usage data, blockchain data.

Processing is necessary to comply with legal obligations under applicable laws and regulations

We may also rely on legitimate interests to respond to legal requirements when we are not compelled by applicable law but believe in good faith that the laws of the relevant jurisdiction require it.

4. Can children use Bidmax U services?

Bidmax U does not allow anyone under the age of 18 to use the Bidmax U Services, and we do not knowingly solicit or collect information from anyone under the age of 18. If you are under the age of 18, please do not provide any personal information to the Bidmax U Services.

If a user or customer who submits personal information is suspected to be under the age of 18, Bidmax U will ask the relevant customer or user to close their account and will take steps to delete the personal information of that individual as soon as possible.

5. What are cookies and other identifiers?

We use cookies and similar tools to enhance your user experience, provide our services, enhance our marketing efforts, and understand how customers use our services so that we can make improvements. Depending on the applicable law in your area, the cookie banner on your browser will tell you how to accept or reject cookies. A copy of our Cookie Policy is available here.

6. How and why do we share your personal data?

We may share your personal information with third parties (including other Bidmax U entities) if we believe that sharing your personal information is in compliance with any contractual relationship with you (including the Bidmax U Terms and Conditions) or us, applicable law, regulation or legal process. When sharing your personal information with other Bidmax U entities, we will do our best to ensure that those entities adhere to this Privacy Statement, or follow practices that are at least as protective as those described in this Privacy Statement. For example, depending on where you live and the entity responsible for running KYC checks. For more information, please see Section 1.

We may also share personal information with the following persons or in the following circumstances:

Affiliates: The personal data we process and collect may be transferred between Bidmax U companies as a normal course of conducting business and providing services to you. Please see Section 1 “Bidmax U’s relationship with you” and Section 2 “What personal data does Bidmax U collect and process?”.

Third parties: We employ other companies and individuals to perform functions on our behalf. Examples include analyzing data, providing marketing assistance, processing payments, transmitting content, and assessing and managing credit risk. Third-party service providers only have access to the personal information they need to perform their functions, but may not use it for other purposes. In addition, they must process personal information in accordance with our contractual agreement and only as permitted by applicable data protection law. Your personal data may also be shared with a third party (i.e., another data controller) when exercising your right to data portability, as provided by applicable law. For more information on data portability, please see Section 10. When you use third-party services (such as when you connect your Bidmax U account with your bank account) or websites linked through our Services, the providers of those services or products may receive information about you that Bidmax U, you, or others shared with them. Please note that when you use third-party services or Bidmax U-affiliated services that are not governed by this Privacy Policy, their own terms and privacy policies will govern your use of those services and products.

Third-party independent controllers

In the scope of the services provided by Bidmax U, some third-party service providers may process your personal data as independent data controllers for their own purposes, which may include but are not limited to:

– Comply with legal or regulatory obligations under applicable law;

– Prevent criminal activity, fraud (including impersonation fraud), money laundering or other illegal activities by checking data against records of confirmed or suspected illegal activities; for this purpose, the service provider may use machine learning to perform analysis, statistical analysis and analysis of AML/CTF trends

– Onboarding of users as third parties’ own clients or customers;

– User identification required to respond to data subject requests;

– Establishment, exercise or defense of legal claims (where applicable).

The service providers rely on the legal basis for data processing disclosed in their respective privacy statements, which are accessible from their websites. Your personal data will not be processed for longer than is necessary for the processing purposes listed above and will be retained in accordance with the service provider’s retention schedule. You can request more information on the identity of the third-party service providers and their processing activities by contacting Bidmax U (see Section 10).

Legal Authorities or Legal Requests: We may share your information with courts, law enforcement agencies, regulators, attorneys or other third parties: (a) to comply with laws and legal obligations; (b) to establish, exercise or defend legal or equitable claims; (c) to respond to law enforcement and regulatory requests, including (1) when we are compelled to do so by a subpoena, court order, search or seizure warrant or similar legal process, or (2) an international law enforcement request pursuant to a Mutual Legal Assistance Treaty (MLAT) or Letter of Request; (d) to comply with one or more forms of the “travel rule” that require us to transfer your information to another financial institution, regulator or other industry partner; (e) when we believe in good faith that disclosure of personal information is necessary to protect the rights, property or safety of our customers, Bidmax U or others, including to prevent imminent physical harm or significant financial loss; (f) to investigate violations of our Terms of Use or other applicable policies; and (g) to detect, investigate, prevent or address fraud or credit risk, other illegal activity or security and technical issues, to report suspected illegal activity or to assist law enforcement in investigating suspected illegal or unlawful activity.

Business Transfers: As our business continues to develop, we might sell or buy other businesses or services. In such transactions, user information is generally one of the transferred business assets, but remains subject to the promises in any existing Privacy Notice (unless, of course, the user consents otherwise). Also, in the unlikely event that Bidmax U or substantially all of its assets are acquired by a third party, user information will be one of the transferred assets.

With Your Consent: We may also disclose your personal information as described in the notice we provide to you at the time of collection or before the information is shared, or in any other manner to which you consent.

7. International Transfer of Personal Information

To facilitate our global operations, Bidmax U may transfer your personal information to To locations outside the European Economic Area (“EEA”), the United Kingdom and Switzerland. The EEA includes the EU countries as well as Iceland, Liechtenstein and Norway. Transfers outside the EEA are sometimes referred to as “third country transfers”.

We may transfer your personal information to our affiliates, third-party partners and service providers located around the world. If we intend to transfer personal information to a third country or international organization outside the EEA, Bidmax U will put in place appropriate technical, organizational and contractual safeguards (including standard contractual clauses) to ensure that such transfers comply with applicable data protection rules.

We also rely on decisions of the European Commission, who have recognized that certain countries and regions outside the EEA ensure an adequate level of protection for personal information. These decisions are called “adequacy decisions”.

8. Is my information secure?

We have designed our systems with your security and privacy in mind. We have implemented appropriate security measures to prevent your information from being accidentally lost, used or accessed in an unauthorized manner, altered or disclosed. We strive to protect the security of your personal data during transmission and storage by using encryption protocols and software. We use physical, electronic and procedural safeguards in connection with the collection, storage and disclosure of your personal data. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know.

Our security procedures mean that we may ask you to verify your identity to prevent unauthorized access to your account. We recommend that you use a unique password for your Bidmax U account that you do not use for other online accounts and that you sign out when you have finished using a shared computer.

9. What about advertising?

In order to provide you with the best user experience, we may share your personal data with our marketing partners for targeting, modeling and/or profiling and marketing and advertising. You have the right to object to the use of your personal data for direct marketing purposes at any time (see Section 10 below).

10. What are my rights?

Under applicable law, you have a number of rights in relation to privacy and personal data protection as described below. You have the right to request access to, correction and deletion of your personal data and to request data portability. You may also object to our processing of your personal data or ask us to restrict the processing of your personal data in certain circumstances. In addition, when you have consented to us processing your personal data for a specific purpose, you may withdraw your consent at any time. If you would like to exercise any of your rights, please contact us using the web form available here. These rights may be limited in certain circumstances – for example, when we can demonstrate that we have a legal obligation to process your personal data.

Right of access: You have the right to confirm that your personal data has been processed and to obtain a copy of it and certain information about its processing. Please refer to the FAQ for more information on how to access your account statement yourself. You can also check your device and IP address login information through the dedicated “Account Activity History” page here. Please note that you must be logged into your account to gain access;

Right to correction: You can request that incorrect personal data be corrected and also supplemented. You can also change the personal data in your account at any time.

Right to erasure: In certain circumstances, you can have your personal data deleted. Please refer to the FAQ for more self-help information on how to request account deletion yourself. Please note that in the case of account deletion, personal data may still be retained to comply with our legal obligations.

Right to object: You can object to our processing of your personal data for reasons related to your situation, for example, where we rely on legitimate interests or process your data for direct marketing purposes;

Right to restrict processing: In certain circumstances, you have the right to temporarily restrict our processing of your personal data, provided there is a legitimate reason. We may continue to process your personal data if necessary to defend legal claims or for any other exceptions permitted by applicable law;

Right to object to decisions based solely on automated processing: If decisions are made entirely by automated means without human involvement, you have the right to request a reconsideration of those decisions; We use automated tools to ensure that you qualify as a customer, taking into account our interests and legal obligations; If these automated tools indicate that you do not meet our acceptance criteria, we will not accept you as a customer;

Right to portability: In certain circumstances, you can request to receive the personal data you have provided to us in a structured, commonly used and machine-readable format, or, where possible, we communicate your personal data directly to another data controller on your behalf;

Right to withdraw consent: For processing that requires your consent, you have the right to withdraw your consent at any time. Exercising this right will not affect the lawfulness of processing based on consent before its withdrawal;

Right to complain to the relevant data protection authority: We hope to be able to answer any questions you have about how we process your personal data. However, if you have unresolved concerns, you also have the right to complain to the data protection authority where you live, work or where you believe a data protection violation has occurred.

If you have any questions or objections about the way we collect and process your personal data, please contact us using the web form available here.

11. How long will Bidmax U retain my personal data?

We retain your personal data to enable you to continue to use the Bidmax U Services, for as long as this is necessary to achieve the relevant purposes described in this Privacy Statement and as may be required by law, such as for tax and accounting purposes, to comply with anti-money laundering laws, or to resolve disputes and/or legal claims, or otherwise communicated to you.

While retention requirements vary by jurisdiction, our typical retention period information for different aspects of your personal data is set out below.

Personally identifiable information collected to meet our legal obligations under financial or anti-money laundering laws may be retained for a period of time after account closure as required by those laws.

We will continue to retain contact information such as your name, email address and phone number for marketing purposes until you (a) unsubscribe, or we (b) delete your account. Thereafter, we will add your details to an unsubscribe list to ensure that we do not inadvertently market to you.

Content you post on our website (such as support desk comments, photos, videos, blog posts and other content) may be retained after you close your account for audit and crime prevention purposes.

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12. Thông báo và sửa đổi

Nếu bạn có bất kỳ mối quan tâm nào về quyền riêng tư tại Bidmax U, vui lòng liên hệ với chúng tôi và chúng tôi sẽ cố gắng giải quyết. Bạn cũng có quyền liên hệ với cơ quan bảo vệ dữ liệu địa phương của mình.

Hoạt động kinh doanh của chúng tôi thường xuyên thay đổi và tuyên bố về quyền riêng tư của chúng tôi cũng có thể thay đổi. Bạn nên thường xuyên kiểm tra trang web của chúng tôi để biết những thay đổi mới nhất. Chúng tôi sẽ cập nhật ngày "Cập nhật lần cuối" ở đầu tuyên bố về quyền riêng tư này cho phù hợp. Chúng tôi sẽ thông báo bất kỳ thay đổi quan trọng nào đối với tuyên bố về quyền riêng tư này trên nền tảng của chúng tôi hoặc qua email mà bạn cung cấp trong tài khoản của mình. Việc bạn tiếp tục sử dụng Bidmax U sau khi tuyên bố về quyền riêng tư này thay đổi sẽ cho thấy rằng bạn hiểu và đồng ý với những thay đổi đó.

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